Pestel Analysis of To Move Or Not To Move Cathay Pacific Airways Case Analysis

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Pestel Analysis of To Move Or Not To Move Cathay Pacific Airways Case Study Analysis

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the business tax rate, business tax rate and general tax rate had decreased which ultimately had an effect on the growth of service earnings. This unforeseen development in earnings will ultimately increase the charitable activities in Canada in order to improve the company image and to market himself in an ethical method.

Economical Factor:

Due to the international monetary crises in the year 2008 and 2009, the comparative development of Gdp (GDP) rate in Canada had actually declined in the year 2012 form the year 2011. This declined does not provide the decrease in the per capita income of Canadian individuals in the year 2012 from the year 2011 but the development in per capita income have actually increased in decreasing way which may not be the factor to the decrease in charitable activities since the per capita income had grown in 2012 in comparison of 2011.

Social Factor:

As it has been chosen that the Pestel Analysis of To Move Or Not To Move Cathay Pacific Airways Case Help will now target the elementary and high school kids to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years old, their income is extremely low as they depend on their parents, took pleasure in the frozen treats and interested to supply the valuable donations for the better health of Pestel Analysis of To Move Or Not To Move Cathay Pacific Airways Case Solution of Canada.

Technological Factor:

Due to the technological development in Canada, the little and business organisations will produce more in less expense which ultimately lead towards the expense conserving resulting in more profits and margins which might lead towards the more participation in the charitable activities and an annual occasion such as Miracle Treat Day in orderto offer the valuable donations for the much better health of Pestel Analysis of To Move Or Not To Move Cathay Pacific Airways Case Help of Canada.

Strategies:

There are 4 alternative strategies whose execution will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative methods are:

The crucial issues facing by the company are related to the
1. Time restraint of 3 months to make and carry out the method in Toronto, Canada
2. A consistent decrease in the collection of donations on annual basis
3. A decline in the per store earnings in Toronto which have failed to raise contributions from here
4. A primary focus of Pestel Analysis of To Move Or Not To Move Cathay Pacific Airways Case Help Foundation is towards the development ofloyalty programs and the structure of consumer relationships with potential consumers of Miracle Reward Day
5. Some franchise owners are not showing their desire to participate in an annual event day due to the think that their participation in Miracle Reward Day are resulting in the decrease of the earnings together with the not any major modification prior to and after earnings of their companies and organisations

PEST Analysis:


1. Franchise Incentives: By supplying the rewards to franchise owners, the hospital will have the ability to raise as much funds as possible to be generated through a yearly occasion called Wonder Reward Day.
For this function, the hospital needs to begin the Reward contest such as the top place prizeon the basis of the greatest contribution, 2nd place prizeon the basis of the 2nd greatest contribution, 3rd place reward on the basis of the 3rd greatest contribution, and a lot more. These prizes will encourage the franchise owners to get involved more in the charitable activities in an annual occasion of Miracle Reward Day.
2. Loyalty Card: In order to develop and maintain more devoted clients for Pestel Analysis of To Move Or Not To Move Cathay Pacific Airways Case Analysis to offer the important donations for the better health of Pestel Analysis of To Move Or Not To Move Cathay Pacific Airways Case Solution of Canada, the hospital needs to develop the commitment card program for the blizzards to recognized commitment in consumers.
3. Schools: For the function to get the rapid boost in number of contributions from the area of Toronto, hospital needs to consist of the variety of schools located in Toronto to participate inan yearly event such as Wonder Reward Dayto offer the important contributions for the much better health of Pestel Analysis of To Move Or Not To Move Cathay Pacific Airways Case Help of Canada.
Email Marketing: Using Email marketing must be implemented by the hospital to capture the variety of schools and franchise owners to participate in a yearly occasion such as Wonder Treat Dayto provide the important donations for the much better health of Pestel Analysis of To Move Or Not To Move Cathay Pacific Airways Case Analysis of Canada.




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