Pestel Analysis of The Hong Kong Jockey Club Transforming Customer Experience Through Information Technology Case Help

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Pestel Analysis of The Hong Kong Jockey Club Transforming Customer Experience Through Information Technology Case Study Solution

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the business tax rate, service tax rate and general tax rate had actually decreased which eventually had an effect on the growth of business revenues. This unexpected development in earnings will eventually increase the charitable activities in Canada in order to improve the business image and to promote himself in an ethical way.

Economical Factor:

Due to the international financial crises in the year 2008 and 2009, the relative development of Gross Domestic Product (GDP) rate in Canada had actually decreased in the year 2012 form the year 2011. This declined does not present the decline in the per capita income of Canadian people in the year 2012 from the year 2011 however the development in per capita earnings have actually increased in decreasing method which may not be the reason to the decline in charitable activities due to the fact that the per capita income had grown in 2012 in comparison of 2011.

Social Factor:

As it has been decided that the Pestel Analysis of The Hong Kong Jockey Club Transforming Customer Experience Through Information Technology Case Help will now target the elementary and high school children to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years old, their income is extremely low as they depend on their moms and dads, delighted in the frozen deals with and interested to provide the valuable donations for the much better health of Pestel Analysis of The Hong Kong Jockey Club Transforming Customer Experience Through Information Technology Case Analysis of Canada.

Technological Factor:

Due to the technological development in Canada, the small and business businesses will produce more in less expense which eventually lead towards the cost conserving leading to more earnings and margins which might lead towards the more participation in the charitable activities and a yearly occasion such as Miracle Treat Day in orderto provide the important contributions for the much better health of Pestel Analysis of The Hong Kong Jockey Club Transforming Customer Experience Through Information Technology Case Analysis of Canada.

Strategies:

There are 4 alternative methods whose execution will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative techniques are:

The key problems facing by the business belong to the
1. Time restriction of 3 months to make and carry out the strategy in Toronto, Canada
2. A continuous decline in the collection of contributions on yearly basis
3. A decrease in the per shop income in Toronto which have actually failed to raise donations from here
4. A primary focus of Pestel Analysis of The Hong Kong Jockey Club Transforming Customer Experience Through Information Technology Case Help Structure is towards the advancement ofloyalty programs and the building of consumer relationships with potential customers of Wonder Reward Day
5. Some franchise owners are not showing their desire to participate in an annual event day due to the believe that their involvement in Wonder Treat Day are resulting in the reduction of the revenues together with the not any significant change prior to and after earnings of their firms and businesses

PEST Analysis:


1. Franchise Incentives: By offering the rewards to franchise owners, the hospital will have the ability to raise as much funds as possible to be generated through a yearly occasion called Wonder Reward Day.
For this function, the hospital must start the Reward contest such as the top place prizeon the basis of the greatest donation, 2nd location prizeon the basis of the second highest donation, third place reward on the basis of the third greatest donation, and a lot more. These rewards will encourage the franchise owners to take part more in the charitable activities in an annual occasion of Miracle Reward Day.
2. Loyalty Card: In order to establish and keep more loyal consumers for Pestel Analysis of The Hong Kong Jockey Club Transforming Customer Experience Through Information Technology Case Help to offer the valuable donations for the better health of Pestel Analysis of The Hong Kong Jockey Club Transforming Customer Experience Through Information Technology Case Help of Canada, the hospital ought to develop the loyalty card program for the blizzards to recognized loyalty in customers.
3. Schools: For the function to get the rapid boost in number of donations from the location of Toronto, hospital ought to include the number of schools found in Toronto to get involved inan annual occasion such as Wonder Treat Dayto provide the important donations for the much better health of Pestel Analysis of The Hong Kong Jockey Club Transforming Customer Experience Through Information Technology Case Analysis of Canada.
Email Marketing: Making use of Email marketing must be implemented by the hospital to capture the variety of schools and franchise owners to participate in a yearly event such as Miracle Treat Dayto provide the valuable contributions for the much better health of Pestel Analysis of The Hong Kong Jockey Club Transforming Customer Experience Through Information Technology Case Analysis of Canada.




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