Porter's 5 Forces analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Solution

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Porter's 5 Forces analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Study Help

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Help could be performed to develop different methods using the strengths of the company to avail chances, conquer weaknesses and to reduce the threats. It could likewise be used to examine that how certain weaknesses withstand particular opportunities and increase the risks. The strategies prepared utilizing the Porter's 5 Forces analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Analysis are given as follows;
• Usage of strong international brand position and financial resources in expanding towards possible markets.
• Distinct brand experience might help out the company to better position itself in new markets.
• Resistance in growth in the prospective worldwide markets motivating diversity.
• High rates limits the expansion in numerous Asian and African nations with low per capita earnings.
• Strong brand name acknowledgment, non-traditional methods of marketing and the special brand experience might be utilized to minimize the risk from prospective customers.
• Strict appearance policies could led to the consumer shift towards Victoria with high social duty.
• Limited target audience could led to a decrease in the total market share of the business.
These methods might assist the business to improvise its market position and be at the leading position in the market.

Financial Analysis


Financial analysis for Porter's 5 Forces analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Help might be performed to assess the schedule of funds to the company that might be utilized in expansion towards global markets. The monetary position of the company might be assessed by utilizing the information given up the case Display 1. The ratios that could be thought about in monetary efficiency analysis are given in the Table 1 below;

From the above Table 1, it could be seen that the business has a sensible financial efficiency with a ROE of 7.9% and a high sales development of 18.4%. A 4.3% net earnings margin does not seems to be prospective and the business should put efforts in increasing its incomes along with lowering its functional expenditures to increase its earnings margins.

Porter's 5 Forces analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Help

Segmentation

The division analysis includes the analysis of different company segments of the business in domestic and the worldwide, markets. The majority of the business's Brick and Mortar stores lie in US including above 500 shops in practically each of the state of US. The business has also a worldwide presence in 8 different nations with its highest number of stores situated in United Kingdom i.e. 21. The companyhas a total of 54 stores in global markets that is probably the 10% of its stores in the United States. It indicates that bulk of the incomes of the company originated from the regional markets. Additionally, the company is thinking about to broaden its shops into 7 more European and Asian countries. A chart showing the existence of the business in numerous international markets is given up the Appendix 2.

Targeting


The company targets its clothing brand to the young, tall and attractive teenagers and kids that are considered to be cool. This targeting policy is responsible for numerous differences in the company related to its rivals. The business works with excellent looking males and women for its stores and follows a stringent appearance policy to keep attraction of good-looking people towards its stores and provide an unique brand name experience.

Positioning


The company has positioned its brand name as a high-end brand targeting only a particular market segment. The business with its non-traditional ways of marketing through models and agents posters its brand image as a high-end clothing brand name targeted to the cool and good-looking characters in society. This market position brings in various elite individuals towards the brand name but it hurts the business's position in various neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Help deals with a lot of competitors in the market with the existence of various number of rivals in the market. Gap is likewise considered to be a potential competitor in regional as well as in global; markets as the business is thinking about to shift in the global markets.



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