Pestel Analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Solution

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Pestel Analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Study Analysis

Political Factor:

Pestel Analysis In the year 2011 and 2012, the business tax rate, company tax rate and general tax rate had decreased which ultimately had an effect on the growth of organisation profits. This unanticipated development in revenues will eventually increase the charitable activities in Canada in order to enhance the company image and to market himself in an ethical way.

Economical Factor:

Due to the international financial crises in the year 2008 and 2009, the comparative development of Gross Domestic Product (GDP) rate in Canada had declined in the year 2012 form the year 2011. This decreased does not provide the decrease in the per capita earnings of Canadian individuals in the year 2012 from the year 2011 but the development in per capita earnings have actually increased in decreasing way which might not be the reason to the decline in charitable activities because the per capita income had actually grown in 2012 in comparison of 2011.

Social Factor:

As it has actually been chosen that the Pestel Analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Help will now target the elementary and high school children to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years old, their earnings is extremely low as they are dependent upon their moms and dads, delighted in the frozen treats and interested to supply the valuable donations for the much better health of Pestel Analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Help of Canada.

Technological Factor:

Due to the technological development in Canada, the little and corporate services will produce more in less cost which ultimately lead towards the cost saving resulting in more revenues and margins which might lead towards the more involvement in the charitable activities and a yearly event such as Miracle Treat Day in orderto supply the important donations for the better health of Pestel Analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Help of Canada.

Strategies:

There are 4 alternative strategies whose execution will increase the charitable contributions in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative methods are:

The essential issues facing by the company belong to the
1. Time restraint of 3 months to make and implement the method in Toronto, Canada
2. A constant decrease in the collection of donations on yearly basis
3. A decrease in the per shop income in Toronto which have failed to raise contributions from here
4. A primary focus of Pestel Analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Analysis Structure is towards the advancement ofloyalty programs and the structure of client relationships with potential clients of Miracle Treat Day
5. Some franchise owners are disappointing their desire to take part in an annual event day due to the think that their involvement in Miracle Treat Day are leading to the decrease of the revenues along with the not any significant modification before and after incomes of their companies and services

PEST Analysis:

1. Franchise Rewards: By supplying the incentives to franchise owners, the hospital will be able to raise as much funds as possible to be generated through an annual event named Miracle Treat Day.
For this purpose, the hospital ought to start the Reward contest such as the top place prizeon the basis of the greatest donation, 2nd place prizeon the basis of the 2nd greatest donation, 3rd place reward on the basis of the 3rd highest donation, and a lot more. These prizes will encourage the franchise owners to take part more in the charitable activities in a yearly occasion of Wonder Reward Day.
2. Commitment Card: In order to develop and preserve more loyal consumers for Pestel Analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Solution to supply the important donations for the better health of Pestel Analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Help of Canada, the hospital ought to create the commitment card program for the blizzards to recognized loyalty in customers.
3. Schools: For the purpose to get the quick boost in number of contributions from the location of Toronto, hospital must consist of the variety of schools found in Toronto to get involved inan yearly event such as Wonder Treat Dayto supply the valuable donations for the better health of Pestel Analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Analysis of Canada.
Email Marketing: Making use of Email marketing ought to be carried out by the hospital to catch the number of schools and franchise owners to participate in an annual occasion such as Miracle Treat Dayto offer the valuable donations for the much better health of Pestel Analysis of The Hong Kong Jockey Club Repositioning A Not For Profit Powerhouse Case Analysis of Canada.

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