Pestel Analysis of Seiko Watch Corporation Moving Upmarket Case Solution

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Pestel Analysis of Seiko Watch Corporation Moving Upmarket Case Study Analysis

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the business tax rate, service tax rate and general tax rate had declined which ultimately had an influence on the development of business earnings. This unexpected development in profits will ultimately increase the charitable activities in Canada in order to enhance the company image and to advertise himself in an ethical way.

Economical Factor:

Due to the international monetary crises in the year 2008 and 2009, the relative development of Gross Domestic Product (GDP) rate in Canada had actually declined in the year 2012 form the year 2011. This declined does not present the decline in the per capita earnings of Canadian people in the year 2012 from the year 2011 however the growth in per capita income have actually increased in decreasing method which might not be the factor to the decrease in charitable activities due to the fact that the per capita income had grown in 2012 in contrast of 2011.

Social Factor:

As it has been decided that the Pestel Analysis of Seiko Watch Corporation Moving Upmarket Case Help will now target the primary and high school kids to increase the charitable activities and donations in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years old, their earnings is really low as they are dependent upon their parents, took pleasure in the frozen deals with and interested to provide the valuable contributions for the better health of Pestel Analysis of Seiko Watch Corporation Moving Upmarket Case Help of Canada.

Technological Factor:

Due to the technological development in Canada, the little and business organisations will produce more in less expense which eventually lead towards the expense conserving resulting in more profits and margins which might lead towards the more participation in the charitable activities and a yearly occasion such as Miracle Treat Day in orderto supply the valuable donations for the better health of Pestel Analysis of Seiko Watch Corporation Moving Upmarket Case Solution of Canada.

Strategies:

There are four alternative methods whose implementation will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These 4 alternative methods are:

The key concerns facing by the company are related to the
1. Time restraint of 3 months to make and execute the method in Toronto, Canada
2. A constant decline in the collection of contributions on yearly basis
3. A decline in the per shop earnings in Toronto which have actually failed to raise contributions from here
4. A main focus of Pestel Analysis of Seiko Watch Corporation Moving Upmarket Case Analysis Foundation is towards the development ofloyalty programs and the structure of client relationships with potential consumers of Miracle Reward Day
5. Some franchise owners are not showing their desire to participate in a yearly event day due to the believe that their participation in Miracle Treat Day are resulting in the decrease of the profits together with the not any significant modification before and after revenues of their companies and organisations

PEST Analysis:


1. Franchise Incentives: By supplying the rewards to franchise owners, the hospital will be able to raise as much funds as possible to be generated through a yearly event called Miracle Treat Day.
For this function, the hospital needs to begin the Reward contest such as the top place prizeon the basis of the greatest donation, second place prizeon the basis of the second highest donation, 3rd location prize on the basis of the third highest donation, and a lot more. These prizes will inspire the franchise owners to participate more in the charitable activities in a yearly event of Wonder Reward Day.
2. Loyalty Card: In order to develop and preserve more loyal customers for Pestel Analysis of Seiko Watch Corporation Moving Upmarket Case Analysis to supply the valuable donations for the better health of Pestel Analysis of Seiko Watch Corporation Moving Upmarket Case Analysis of Canada, the hospital must develop the commitment card program for the blizzards to recognized loyalty in consumers.
3. Schools: For the purpose to get the fast increase in number of donations from the location of Toronto, hospital should consist of the number of schools located in Toronto to take part inan annual event such as Wonder Treat Dayto supply the important donations for the much better health of Pestel Analysis of Seiko Watch Corporation Moving Upmarket Case Solution of Canada.
Email Marketing: Making use of Email marketing ought to be implemented by the hospital to record the number of schools and franchise owners to take part in an annual occasion such as Miracle Reward Dayto offer the valuable donations for the better health of Pestel Analysis of Seiko Watch Corporation Moving Upmarket Case Solution of Canada.





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