Recommendations of Seiko Watch Corporation Moving Upmarket Case Study And Video Boxed Set Case Help

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Recommendations of Seiko Watch Corporation Moving Upmarket Case Study And Video Boxed Set Case Study Help

On the basis of above internal and external analysis of the company in addition to the examination of various alternatives, the company is advised to consider alternative 3. As alternative 3 would permit the company to expand in worldwide markets with no decrease in its local earnings and any degeneration of its market position. By considering Alternative 3, the company could maintain its store experience and brand uniqueness. It could likewise consider alternative 2 that might permit the business to access the markets without any prospective investment. The company could pursue alternative 1 which would enable the company to focus on potential international markets rather than the local markets but as the company is highly reliant on the local markets with 90% of its shops in the United States, there fore pursuing option 1 would result in the substantial decline in business's earnings. For that reason, the business is advised to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Seiko Watch Corporation Moving Upmarket Case Study And Video Boxed Set Case Solution Stores

Expansion towards worldwide markets through opening brand-new shops in other Europe and Asian countries with closing domestic shops is although a great choice for increasing the global existence of the company. Nevertheless, the closing of domestic stores might extremely impact the profits of the company as above 90% of its shops are located locally and closing those shops would eventually lower the profits of the company. Additionally, the company has a long term market position in US which can not be created soon in the brand-new markets. The alternative would assist the business to expand in global markets in addition to the removal of issues raised in its regional markets associated with its diversity. The advantages and disadvantages for Alternative 1 are noted below;

Pros:

• Expedition of brand-new worldwide markets.
• Boost in income from global markets.
• Removal of problems connected to diversity.
• Profits diversification.
• Action towards being a strong international brand name.

Cons:

• Loss of substantial profits from the regional markets.
• Boost in competition.
• Differences in cultures could caused a failure of the brand name particularly in Asian nations.
• Low earnings at initial levels.
• Increase in marketing expenditures to get market share.

Alternative-2: Introduction of Click and Recommendations of Seiko Watch Corporation Moving Upmarket Case Study And Video Boxed Set Case Help Stores

Alternative 2 includes the intro of online market locations through producing a proper company's website. With the increased patterns towards online shopping, the online shops like Amazon, Alibaba etc. could posture a severe hazard to the market share of company. The rivals are shifting towards click and Recommendations of Seiko Watch Corporation Moving Upmarket Case Study And Video Boxed Set Case Analysis shops with Gap presenting Piperline. This shift towards online markets might minimize the earnings for business. In this circumstance the business could think about presenting Click and Recommendations of Seiko Watch Corporation Moving Upmarket Case Study And Video Boxed Set Case Help stores. These stores with a low requirement of funds to settle would allow the company to reach worldwide markets, without ending its domestic shops. The pros and cons of option 2 are offered as follows;

Pros:

• Low investment
• Decreasing competition risk
• Access to the world markets
• Expanding consumer base
• Easy to handle
• Big Incomes
• Low Operating Expense
• Easy brand-new market entrance

Cons:

• Danger to the market position
• Elimination of brand name Uniqueness
• Elimination of the fantastic store experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the business could think about, is to expand towards the worldwide markets without closing its domestic stores that contributes to the huge part of earnings of the company. The benefits and drawbacks connected to Alternative 3 are given listed below;

Pros:

• Lowering competitors danger
• Access to the world markets
• Expanding customer base
• Big Revenues
• Exploration of brand-new global markets.
• Boost in revenue from global markets.
• Revenue diversity.
• Action towards being a strong international brand.

Cons:

• Extension of issues related to variety.
• Differences in cultures could caused a failure of the brand name particularly in Asian countries.
• Low incomes at preliminary levels.
• Increase in marketing expenditures to get market share.



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