Recommendations of Samsung Electronics Innovation And Design Strategy Case Analysis

Home >> Asia Case Research Centre >> Samsung Electronics Innovation And Design Strategy >> Recommendations

Recommendations of Samsung Electronics Innovation And Design Strategy Case Study Help

RecommendationsOn the basis of above internal and external analysis of the business along with the examination of different alternatives, the business is advised to consider alternative 3. As alternative 3 would permit the company to broaden in global markets without any reduction in its regional earnings and any degeneration of its market position. The company might pursue alternative 1 which would allow the company to focus on possible worldwide markets rather than the regional markets but as the business is extremely dependent on the regional markets with 90% of its shops in the United States, there fore pursuing alternative 1 would result in the substantial decrease in business's revenue.

Aletrnative-1: Expanding International Brick and Recommendations of Samsung Electronics Innovation And Design Strategy Case Solution Stores

International SegmentsThe business has a long term market position in United States which can not be produced quickly in the new markets. The alternative would help the business to broaden in worldwide markets along with the removal of concerns raised in its regional markets related to its diversity.

Pros:

• Expedition of new global markets.
• Boost in revenue from worldwide markets.
• Elimination of issues connected to variety.
• Income diversification.
• Step towards being a strong international brand name.

Cons:

• Loss of comprehensive incomes from the local markets.
• Boost in competitors.
• Distinctions in cultures could led to a failure of the brand name especially in Asian nations.
• Low revenues at initial levels.
• Increase in marketing expenditures to gain market share.

Alternative-2: Introduction of Click and Recommendations of Samsung Electronics Innovation And Design Strategy Case Solution Stores

Alternative 2 includes the intro of online market locations through creating a correct business's site. With the increased trends towards online shopping, the online stores like Amazon, Alibaba etc. might present an extreme risk to the market share of business. The competitors are moving towards click and Recommendations of Samsung Electronics Innovation And Design Strategy Case Help stores with Gap presenting Piperline. This shift towards online markets might reduce the incomes for business. In this situation the company might think about introducing Click and Recommendations of Samsung Electronics Innovation And Design Strategy Case Solution stores. These shops with a low requirement of funds to settle would make it possible for the company to reach global markets, without ending its domestic shops. The advantages and disadvantages of alternative 2 are given as follows;

Pros:

• Low investment
• Lowering competition danger
• Access to the world markets
• Expanding customer base
• Easy to handle
• Big Profits
• Low Operating Costs
• Easy brand-new market entrance

Cons:

• Danger to the market position
• Removal of brand name Originality
• Removal of the excellent shop experience.
• Threat of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the business could think about, is to broaden towards the worldwide markets without closing its domestic stores that adds to the major part of incomes of the company. The advantages and disadvantages connected to Alternative 3 are provided below;

Pros:

• Lowering competition danger
• Access to the world markets
• Increasing the size of consumer base
• Large Earnings
• Expedition of new global markets.
• Boost in revenue from worldwide markets.
• Profits diversity.
• Step towards being a strong global brand name.

Cons:

• Continuation of concerns related to diversity.
• Distinctions in cultures might resulted in a failure of the brand name especially in Asian nations.
• Low revenues at preliminary levels.
• Increase in marketing expenses to gain market share.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.