Recommendations of Samsung Electronics Innovation And Design Strategy Case Help

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Recommendations of Samsung Electronics Innovation And Design Strategy Case Study Solution

On the basis of above internal and external analysis of the company along with the evaluation of different options, the business is advised to think about alternative 3. As alternative 3 would enable the business to expand in global markets without any reduction in its regional profits and any degeneration of its market position. The company might pursue alternative 1 which would make it possible for the company to focus on prospective international markets rather than the local markets but as the business is highly reliant on the local markets with 90% of its stores in the US, there fore pursuing option 1 would result in the significant decline in company's revenue.

Aletrnative-1: Expanding International Brick and Recommendations of Samsung Electronics Innovation And Design Strategy Case Solution Stores

The company has a long term market position in US which can not be produced quickly in the new markets. The alternative would help the business to broaden in global markets along with the elimination of issues raised in its regional markets related to its diversity.

Pros:

• Expedition of brand-new worldwide markets.
• Increase in income from global markets.
• Removal of concerns connected to variety.
• Revenue diversification.
• Action towards being a strong international brand name.

Cons:

• Loss of comprehensive profits from the regional markets.
• Increase in competition.
• Distinctions in cultures might led to a failure of the brand particularly in Asian nations.
• Low earnings at preliminary levels.
• Boost in marketing expenses to get market share.

Alternative-2: Introduction of Click and Recommendations of Samsung Electronics Innovation And Design Strategy Case Solution Stores

Alternative 2 includes the introduction of online market locations through creating a proper business's site. With the increased trends towards online shopping, the online stores like Amazon, Alibaba and so on could present an extreme risk to the market share of business. The competitors are shifting towards click and Recommendations of Samsung Electronics Innovation And Design Strategy Case Solution stores with Space presenting Piperline. This shift towards online markets could reduce the profits for business. In this situation the business could consider introducing Click and Recommendations of Samsung Electronics Innovation And Design Strategy Case Help shops. These stores with a low requirement of funds to settle would make it possible for the business to reach global markets, without ending its domestic stores. The advantages and disadvantages of option 2 are offered as follows;

Pros:

• Low investment
• Lowering competitors hazard
• Access to the world markets
• Increasing the size of customer base
• Easy to manage
• Large Revenues
• Low Operating Costs
• Easy new market entrance

Cons:

• Danger to the market position
• Removal of brand name Individuality
• Removal of the great store experience.
• Risk of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another choice that the company might consider, is to broaden towards the international markets without closing its domestic shops that adds to the major part of earnings of the company. The pros and cons related to Alternative 3 are offered below;

Pros:

• Lowering competition hazard
• Access to the world markets
• Enlarging consumer base
• Big Revenues
• Expedition of brand-new international markets.
• Increase in income from worldwide markets.
• Profits diversity.
• Action towards being a strong worldwide brand.

Cons:

• Extension of concerns related to diversity.
• Differences in cultures could resulted in a failure of the brand specifically in Asian countries.
• Low incomes at preliminary levels.
• Increase in marketing expenditures to acquire market share.



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