Pestel Analysis of Haier How To Turn A Chinese Household Name Into A Global Brand Case Solution

Disclaimer: This is only sample format for the case and not the actual case solution. Place your order on the website to get your own case solution originally solved.

Home >> Asia Case Research Centre >> Haier How To Turn A Chinese Household Name Into A Global Brand >> Pestel Analysis

Pestel Analysis of Haier How To Turn A Chinese Household Name Into A Global Brand Case Study Analysis

Political Factor:

Pestel Analysis In the year 2011 and 2012, the business tax rate, service tax rate and general tax rate had actually decreased which eventually had an influence on the growth of organisation revenues. This unforeseen growth in profits will eventually increase the charitable activities in Canada in order to improve the company image and to promote himself in an ethical way.

Economical Factor:

Due to the worldwide monetary crises in the year 2008 and 2009, the comparative growth of Gdp (GDP) rate in Canada had declined in the year 2012 form the year 2011. This declined does not provide the decline in the per capita earnings of Canadian individuals in the year 2012 from the year 2011 however the development in per capita income have increased in decreasing method which might not be the factor to the decrease in charitable activities because the per capita income had actually grown in 2012 in contrast of 2011.

Social Factor:

As it has been chosen that the Pestel Analysis of Haier How To Turn A Chinese Household Name Into A Global Brand Case Analysis will now target the primary and high school children to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years old, their earnings is very low as they depend on their moms and dads, took pleasure in the frozen treats and interested to supply the important contributions for the better health of Pestel Analysis of Haier How To Turn A Chinese Household Name Into A Global Brand Case Solution of Canada.

Technological Factor:

Due to the technological advancement in Canada, the little and business organisations will produce more in less expense which ultimately lead towards the expense saving leading to more profits and margins which may lead towards the more involvement in the charitable activities and a yearly occasion such as Wonder Treat Day in orderto offer the important donations for the better health of Pestel Analysis of Haier How To Turn A Chinese Household Name Into A Global Brand Case Analysis of Canada.

Strategies:

There are four alternative strategies whose application will increase the charitable contributions in Toronto, Canada by 1.4 million Canadian dollars in a year. These 4 alternative strategies are:

The key issues dealing with by the company belong to the
1. Time restriction of 3 months to make and execute the method in Toronto, Canada
2. A continuous decrease in the collection of donations on annual basis
3. A decrease in the per store earnings in Toronto which have failed to raise donations from here
4. A main focus of Pestel Analysis of Haier How To Turn A Chinese Household Name Into A Global Brand Case Analysis Structure is towards the development ofloyalty programs and the structure of consumer relationships with prospective clients of Wonder Treat Day
5. Some franchise owners are disappointing their desire to participate in an annual occasion day due to the think that their involvement in Wonder Reward Day are leading to the decrease of the revenues along with the not any major change before and after profits of their companies and services

PEST Analysis:

1. Franchise Rewards: By supplying the rewards to franchise owners, the hospital will be able to raise as much funds as possible to be produced through an annual event named Wonder Treat Day.
For this purpose, the hospital must start the Reward contest such as the first place prizeon the basis of the highest donation, 2nd location prizeon the basis of the 2nd greatest donation, 3rd location reward on the basis of the 3rd highest contribution, and far more. These rewards will inspire the franchise owners to take part more in the charitable activities in an annual occasion of Wonder Treat Day.
2. Commitment Card: In order to develop and maintain more faithful consumers for Pestel Analysis of Haier How To Turn A Chinese Household Name Into A Global Brand Case Help to supply the important donations for the better health of Pestel Analysis of Haier How To Turn A Chinese Household Name Into A Global Brand Case Analysis of Canada, the hospital needs to develop the commitment card program for the blizzards to established loyalty in consumers.
3. Schools: For the function to get the quick boost in variety of contributions from the location of Toronto, hospital should include the variety of schools located in Toronto to get involved inan yearly event such as Wonder Treat Dayto supply the valuable donations for the much better health of Pestel Analysis of Haier How To Turn A Chinese Household Name Into A Global Brand Case Analysis of Canada.
Email Marketing: Using Email marketing should be executed by the hospital to capture the variety of schools and franchise owners to participate in an annual event such as Miracle Reward Dayto supply the valuable contributions for the better health of Pestel Analysis of Haier How To Turn A Chinese Household Name Into A Global Brand Case Help of Canada.

This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.