Recommendations of Dell Selling Directly Globally 2007 Case Help

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Recommendations of Dell Selling Directly Globally 2007 Case Study Solution

On the basis of above internal and external analysis of the business along with the evaluation of various options, the company is suggested to think about alternative 3. As alternative 3 would permit the business to broaden in international markets without any reduction in its local incomes and any deterioration of its market position. The company might pursue alternative 1 which would enable the business to focus on possible global markets rather than the local markets however as the business is highly dependent on the local markets with 90% of its stores in the US, there fore pursuing alternative 1 would result in the significant decline in company's earnings.

Aletrnative-1: Expanding International Brick and Recommendations of Dell Selling Directly Globally 2007 Case Analysis Stores

The business has a long term market position in US which can not be produced quickly in the new markets. The choice would assist the business to broaden in international markets along with the elimination of problems raised in its regional markets related to its variety.

Pros:

• Exploration of new worldwide markets.
• Increase in revenue from global markets.
• Removal of problems related to variety.
• Income diversity.
• Action towards being a strong worldwide brand.

Cons:

• Loss of substantial revenues from the local markets.
• Increase in competitors.
• Differences in cultures might led to a failure of the brand especially in Asian countries.
• Low revenues at preliminary levels.
• Boost in marketing expenses to gain market share.

Alternative-2: Introduction of Click and Recommendations of Dell Selling Directly Globally 2007 Case Solution Stores

With the increased trends towards online shopping, the online shops like Amazon, Alibaba and so on could present an extreme risk to the market share of company. In this situation the company could think about presenting Click and Recommendations of Dell Selling Directly Globally 2007 Case Solution stores. These stores with a low requirement of funds to settle would allow the company to reach international markets, without ending its domestic stores.

Pros:

• Low investment
• Lowering competition danger
• Access to the world markets
• Enlarging consumer base
• Easy to handle
• Large Earnings
• Low Operating Costs
• Easy new market entrance

Cons:

• Hazard to the market position
• Elimination of brand Originality
• Elimination of the great shop experience.
• Risk of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the business could think about, is to broaden towards the international markets without closing its domestic stores that adds to the huge part of earnings of the business. The pros and cons associated with Alternative 3 are offered listed below;

Pros:

• Decreasing competition threat
• Access to the world markets
• Expanding customer base
• Big Incomes
• Exploration of brand-new international markets.
• Boost in income from worldwide markets.
• Earnings diversity.
• Step towards being a strong global brand name.

Cons:

• Extension of concerns related to diversity.
• Differences in cultures could caused a failure of the brand specifically in Asian nations.
• Low incomes at preliminary levels.
• Boost in marketing expenses to get market share.



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