Recommendations of Australia Post Towards The Online Economy With Netpos Case Analysis

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Recommendations of Australia Post Towards The Online Economy With Netpos Case Study Analysis

On the basis of above internal and external analysis of the company along with the assessment of different alternatives, the business is suggested to consider alternative 3. As alternative 3 would allow the business to expand in global markets without any decrease in its local revenues and any wear and tear of its market position. The business might pursue alternative 1 which would enable the company to focus on potential international markets rather than the regional markets but as the business is highly dependent on the local markets with 90% of its stores in the United States, there fore pursuing alternative 1 would result in the significant decline in business's income.

Aletrnative-1: Expanding International Brick and Recommendations of Australia Post Towards The Online Economy With Netpos Case Help Stores

The business has a long term market position in United States which can not be created quickly in the new markets. The choice would assist the business to broaden in international markets along with the elimination of issues raised in its regional markets related to its diversity.

Pros:

• Exploration of brand-new international markets.
• Boost in profits from global markets.
• Elimination of problems connected to diversity.
• Earnings diversity.
• Step towards being a strong global brand name.

Cons:

• Loss of extensive revenues from the regional markets.
• Increase in competition.
• Distinctions in cultures could resulted in a failure of the brand name particularly in Asian countries.
• Low revenues at initial levels.
• Increase in marketing expenses to acquire market share.

Alternative-2: Introduction of Click and Recommendations of Australia Post Towards The Online Economy With Netpos Case Solution Stores

With the increased trends towards online shopping, the online shops like Amazon, Alibaba and so on could pose an extreme danger to the market share of company. In this circumstance the business could think about introducing Click and Recommendations of Australia Post Towards The Online Economy With Netpos Case Solution stores. These stores with a low requirement of funds to settle would allow the business to reach international markets, without ending its domestic stores.

Pros:

• Low investment
• Lowering competitors danger
• Access to the world markets
• Expanding consumer base
• Easy to handle
• Big Profits
• Low Operating Costs
• Easy brand-new market entrance

Cons:

• Risk to the marketplace position
• Removal of brand name Uniqueness
• Elimination of the fantastic shop experience.
• Danger of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the business could consider, is to expand towards the global markets without closing its domestic shops that contributes to the major part of revenues of the company. The benefits and drawbacks associated with Alternative 3 are given below;

Pros:

• Reducing competitors threat
• Access to the world markets
• Increasing the size of customer base
• Big Incomes
• Expedition of new global markets.
• Increase in profits from global markets.
• Income diversity.
• Action towards being a strong international brand.

Cons:

• Continuation of concerns related to variety.
• Distinctions in cultures could led to a failure of the brand particularly in Asian countries.
• Low incomes at preliminary levels.
• Boost in marketing expenditures to get market share.



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